Case: Create an animated film that strengthens the connection between Tre and 3Arena, based on an interpretation of the brand motto “The nicest thing you can give is a little more.” Concept: Through frame-by-frame animation, the story highlights warmth, generosity and the positive consequences of everyday acts of kindness, creating a wholesome and human expression aligned with Tre’s values. The film was selected by Tre for use in their stores, social media and advertising channels from December 2025 to January 2026. The campaign was also featured in Resumé, Scandinavia’s largest newspaper for communication, marketing and PR. (Group Project)