3D animation for Penstore
January 2025 
Case
Create a 10 second animation that portrays the usage of Penstore’s products.

Concept
I found inspiration in the feeling of having an idea but not quite being able to actually turn it into reality. It takes time and patience to get started, but when the project is done you feel a sense of relief. That emotion could almost be described as angelic.

To visually capture that feeling, I created a spiral made by gold paint. The liquid 
is flowing upwards through a dark atmosphere, like an ounce of hope in a world 
full of resignation.

The animation was made using Cinema 4D and After Effects.







© Ellinor Ekbom 2025
Stockholm, Sweden

ellinor.ekbom@gmail.com